About Primadata, Variable Data Printer in Wisconsin

Since 2001, Primadata has offered end-to-end solutions for the design, production, and delivery of data-driven, highly relevant communications. Through our distributor relationships, we deliver comprehensive services that enable clients to more effectively communicate with their customers and stakeholders.

Our Mission

We ensure the ongoing trust and loyalty of our distributors by providing them with great customer service and unique end-to-end solutions for development, production, and delivery of print and electronic communications.

Our Promise

We provide timely, accurate high-quality solutions with the utmost security around your customers' data.

Based In The Midwest

We are centrally located in the heart of the United States: Green Bay, Wisconsin. Being in the Midwest allows us to deliver your product in a timely manner to anywhere in the nation.

Meet The Management Team

Steve Hurning

Owner / CFO

Steve joined Primadata in 2013 and has over 20 years of accounting and business management experience. He has a business management / accounting degree from Concordia University-Wisconsin. Steve is married to Tracie, and they have two children.

Justin Barber

Owner / COO

Justin has been with Primadata since 2006, and he oversees printing operations. He has a degree from Northeast Wisconsin Technical College. Justin and his wife Amanda have two daughters.

Tracie Hurning

Director of Operations

Tracie has been with Primadata since 2017. She has experience in process improvement, customer service, analysis, and sales support. Tracie earned a degree in business from the University of Wisconsin-Oshkosh. She is married to Steve, and they have two children.

Ryan Techlin

Director of IT

Ryan joined Primadata in 2019 and has over 20 years of information technology experience across numerous industries. He enjoys finding creative and custom solutions to challenges both big and small. Ryan and his wife Jess love spending time with their three sons. They enjoy watching all the Wisconsin sports teams, anything outdoors, and supper clubs (a true Wisconsin original).